Brail advocates for policy, education and a “shift in culture” to increase safety of ride-hailers

Shauna Brail head shot
Shauna Brail

UTTRI associated faculty Professor Shauna Brail comments on how to make ride-hailing safer in a recent article published by Wheels.ca.

“The notion that ride-hailing can provide a safer environment for women is one that the firms themselves have certainly marketed and promoted as a way to encourage and drive ridership.” – Professor Shauna Brail

But in response to criminal incidents reported in the media, “alternative” ride-hail firms that prioritize the safety of passengers and drivers, particularly women and marginalized groups, have emerged.

Brail says that to increase ride-hailing safety across the board, changes in policy, regulation and attitudes are needed:

“Government should also have more oversight into the industry, setting rules and enforcing those rules—and ensuring there are consequences for those who don’t.

“There’s a lot to be said for education programs, building knowledge and supporting shifts in culture.” – Professor Shauna Brail

Read: Ride-hail alternatives designed with safety in mind: Startups aim to create safe spaces for women, minorities, Wheels.ca, November 1, 2021.


Related content